Appointment Setter - (Legal Services)

Appointment Setter (Legal Services) – Remote

Sales Development | Appointment Setting | Outbound Sales | CRM | Legal Services

Position Type: Full-Time, Remote

Working Hours: U.S. Business Hours

About the Role

At Pavago, we’re hiring on behalf of one of our clients for an Appointment Setter to engage attorneys and law firms, qualify opportunities, and schedule high-quality discovery calls for the sales team.

This is a high-impact sales development role where you’ll be the first point of contact for prospective clients. You’ll build relationships with legal professionals, navigate gatekeepers, overcome objections, and consistently follow up to generate qualified meetings that contribute directly to pipeline growth and revenue.

If you’re confident on the phone, persistent in your outreach, and enjoy turning conversations into opportunities, this role is built for you.

What You’ll Own

Outbound Prospecting & Lead Engagement

• Conduct outbound outreach via:

  • Phone
  • Email
  • LinkedIn

• Engage attorneys, law firms, and other legal professionals.

• Research prospects and personalize outreach where appropriate.

• Build rapport and establish meaningful conversations with decision-makers.

• Navigate gatekeepers effectively to reach key contacts.

• Qualify prospects by understanding their business needs, challenges, and interest level.

Appointment Setting

• Schedule qualified discovery calls for the sales team.
• Coordinate calendars using scheduling tools.
• Ensure prospects are informed and prepared before meetings.
• Confirm appointments and communicate next steps clearly.
• Maintain strong meeting quality and attendance rates.

Follow-Up & Lead Nurturing

• Execute structured follow-up sequences across multiple channels.

• Maintain consistent communication with prospects throughout longer sales cycles.

• Handle objections professionally and confidently.

• Continue nurturing prospects until:

  • A meeting is booked, or
  • A clear decision is received.

• Maintain persistence while delivering an exceptional prospect experience.

CRM & Pipeline Management

• Maintain accurate records in CRM platforms such as:

  • HubSpot
  • Salesforce

• Log:

  • Calls
  • Emails
  • LinkedIn activity
  • Meeting outcomes
  • Follow-up tasks

• Keep pipeline data clean, organized, and up to date.

• Support reporting through accurate activity tracking.

Requirements

Must-Have Qualifications

Experience

• 1–3+ years of experience in:

  • Appointment Setting
  • Sales Development Representative (SDR)
  • Business Development Representative (BDR)
  • Outbound Lead Generation

• Proven success with outbound prospecting and appointment setting.

• Experience managing follow-up sequences across multiple touchpoints.

Core Skills

• Excellent written and verbal English communication skills.

• Strong objection-handling and active listening abilities.

• Experience using:

  • HubSpot
  • Salesforce
  • Calendly
  • Google Calendar

• Strong organizationa…